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Writer's pictureDan Bentley

Implementation: The Unsung Hero of Innovation



We've all been there - sitting in an ideation session fueled by enthusiasm and creativity, dreaming up exciting new concepts to solve pressing problems. But as anyone in the social sector knows, coming up with great ideas is just the start. True impact that transforms lives and communities comes from effective implementation.


In this article, I dive into why execution is often seen as the "less sexy" part of the process, yet it's undeniably the most important one to get more impact out of the work that you do. Well-executed ideas are what really drive change - no matter how good the initial concept. Without proper application, even the most brilliant ideas will remain just ideas. Effective implementation is the bridge that connects vision to reality, turning aspirations into tangible results.


Below are a few effective implementation strategies, let’s start with...


Having a Structured Process


It is important to establish organisational processes that take ideas all the way from conception to delivery. Without this, it's too easy for momentum to stall out. A good example of this is organisations that use design thinking, having a process that ends at prototyping, where we need these processes to extend beyond prototyping to include implementation and evaluation. This approach ensures that ideas are not merely conceptualised but brought to fruition, driving meaningful change and delivering measurable impact.


Managing Change with Care


Another critical factor is change management. Even the best-laid plans can flounder without buy-in across teams. Effective communication and engagement helps smooth the way for new initiatives. People are more willing to embrace changes that come from a place of understanding rather than feeling like things are being "shoved down their throats." Organisations must prioritise transparent communication, active listening, and empathy throughout the change process to pave the way for new initiatives and maximise their chances of success.


Staying Focused on Solutions and Impact


In the process of implementation, the most important thing is focusing on the problem, not the proposed solution. Being open to iterating ideas based on feedback keeps energy centred on making a difference rather than any single concept. By keeping an eye on how things are going and checking how one’s efforts are making a difference, you can spot any detours or places where it might need to tweak the approach. This helps to stay on track and make sure that you’re still aiming for the main goals.



I hope this article distils the key lessons on implementation where a little planning and the right processes, even the most innovative of organisations can ensure their great ideas have the biggest possible impact.


Now, tell me, how do you ensure your organisation has a structured process in place for implementing ideas from conception to delivery? Sound off.


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